NBA legends share the screen with current stars in a fantastical :30 from ESPN that boasts vivid dreamscapes portraying a surreal representation of basketball heaven. The film kicks off the 2022-2023 season getting fans excited for a rare time in league history—one sparked with new debates, new star power and new stories. The goal of the spot was to embrace the pivotal moment of change and bring storytelling to life both visually and emotionally, matching what the league and the fans are experiencing.
Dreams
Directors - Loren Christiansen & Shane Griffin / Psyop
Art Director - Clint Chang
CG Supervisor - Pakorn Bupphavesa
Design - Tae Kim, Paul Cayrol, Garoline Goehner
Editor - Loren Christiansen
Unreal - Pablo Cardenas, Frank Lee, David Pressler
Compositor - Tingting Li, Galo Gutierrez, Bruno De La Calva, Carl Mok, Christopher Brown
VFX: Nick Donatelli
Matte Painter - Andrew Park
Colorist - Kath Raisch / Company 3
Agency - Arts & Letters