For the first time ever, a beer brand will be an official sponsor of the Olympic Games. Corona Cero set out to celebrate every golden moment in Paris while inspiring the world to embrace their own. Exploring the many parallels between the feeling of the games and the abundance of daily golden moments we each experience in life, the campaign launched with film, OOH, digital and activations encouraging consumers to celebrate each of these moments with Corona Cero, the Proud Sponsor of Every Golden Moment.
For every golden Moment
Director - Henry-Alex Rubin / SMUGGLER
Editor - Adam Pertofsky / Rock Paper Scissors
Colorist - Tim Masick / Company 3
Music - M83 “Outro”